THE CHALLENGE
For the launch of Victoria Beckham's makeup line, the collaboration needed to express a fashion-house sensibility alongside Estée Lauder's beauty vision—translating Victoria's design point of view into something distinctly modern and editorial online.

THE IMPACT
Created assets to express the collaboration's fashion-house sensibility and modern beauty vision. Each look, inspired by Victoria's favorite cities, was brought to life through polished animations and editorial storytelling online and in social.