Making complex things work — beautifully and consistently.

For nearly two decades at The Estée Lauder Companies, I led design across two distinct but connected disciplines — building and scaling design systems and experience frameworks across 20+ global brands, and founding DASH, a centralized digital content studio for North America directing output across digital, social, video, and campaign channels.

What I do best is work at the intersection of brand and product — where visual systems meet user experience, where creative direction meets platform thinking, and where organizational complexity meets the need for design clarity.

I believe the strongest teams are deeply connected and genuinely collaborative — where every member feels empowered to challenge themselves and each other, and where that creative tension is what drives the best work.

I'm currently open to new senior creative leadership opportunities.

koszalka@gmail.com
917.593.2213